Trends in Trade Book Retailing 2012

Attention: There is an updated edition available for this report.
 
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Published Jul 16, 2012 | Pub ID: CURP3866133

Now in its fourth edition, Trends in Trade Book Retailing has cemented its place as the trusted tool for anyone following the publishing industry. The report predicted the problems of the now-defunct Borders Group. It discussed the issue and implications of physical stores ‘showrooming’ e-books before the term became commonplace. Only buyers of this report will know what to expect next. 

Trends in Trade Book Retailing 2012 compiles nationally representative consumer data on who is buying books, what they are buying and where they are buying them. This new edition goes even further than before in its demographic and psychographic overview by presenting, for the first time, five-year trend information on bookstore, online and ‘other’ channels is available, displaying just what kind of road each segment of bookselling is traveling—and what kind of market share each may be heading for in the future. 

This report also goes beyond its original focus by presenting data on e-book buying trends as well: new to this edition is 2012 data showing where e-book users have bought their e-books, with Amazon, Apple’s iBookstore and Barnes & Noble’s channels among the retailers singled out by this exclusive analysis. 
In addition to compiling trusted nationally representative data from Experian Simmons for this analysis, Simba has also used its own proprietary analysis of the print book and e-book marketplace to present a comprehensive review of the state of book retailing that just isn’t available anywhere else. 

It has never been more important for publishers, retailers, investors, consultants and anyone with a stake in the media industry to understand to how consumers get content and what extent they are taking to e-books. Reserve your copy of this vital tool today.

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      •   Overview of Book Purchasing Population (U.S. Adults): Consumers Who Did/Did Not Buy a Book In Previous 12 Mos.
      •   Overview of Book Purchasing Population (U.S. Adults): Format Trends

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      •   Overview of Book Purchasing Population (U.S. Adults): Buying Books As Gifts (Number of adults in thousands)

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      •   Overview of Book Purchasing Population (U.S. Adults) Customer Trends

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      •   Overview of Book Purchasing Population (U.S. Adults) Sales Channel Trends
      •   Overview of Book Purchasing Population (U.S. Adults): The Channels Crossed Against Themselves (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Channel Allocations: Type of Book Purchased (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Channel Allocation: No. of Hardcover Books Purchased (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Channel Allocation: No. of Paperback Books Purchased (Number of adults in thousands)
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      •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Gender (Number of adults in thousands)
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        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Age (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Race (Number of adults in thousands)
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        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Region (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Metro Markets (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Education Level (Number of adults in thousands)

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        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Employment Status (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Employed Adults in HH (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Household Income (Number of adults in thousands)
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        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Marital Status (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by No. of People in Household (Number of adults in thousands)
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        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Age of Children in Household (Number of adults in thousands)

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        •   Overview of Book Purchasing Population (U.S. Adults): Channel Allocation by Children/No Children in Household (Number of adults in thousands)
        •   Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Type of Residence (Number of adults in thousands)

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      •   Chain, Independent Bookstore, and Used/Swap Bookstore Purchase Habits, 2012
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      •   Five-Year Trend: Bookstore Book Buyers (2008 -2012) ($ in millions)
      •   Five-Year Trend: Bookstore Only Book Buyers (2008 -2012) ($ in millions)
      •   Bookstore Users: Key Statistics and Demographics Total Number of U.S.
      •   Bookstore ONLY Users: Key Statistics and Demographics

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      •   Number of Superstore Outlets, 2007-2011

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        •   Growth in Superstore Sales, Major Retail Chains, 2007-2012 ($ in millions)

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        •   Books-A-Million Revenue Allocation (2012 - 2011)
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      •   Bookstore Chains' Operating Performance, 2007-2012 ($ in millions)
      •   Who is the Most Common/Least Common Customer at Your Store?
      •   Tools Used By Independent Bookstores, 2011
      •   To what extent do you know anyone who has bought the following e-reading devices?
      •   Independent Bookstores and E-Books Sales (Q1-2012 vs. Q1 2011)
      •   Bookstore Customer's Post E-Reader Print Book Buying Habits
      •   `Showrooming' Customer Traffic Among Bookstores
      •   How was the first four months of 2010 at your store compared to the same period 2009?
      •   How was the first four months of 2011 at your store compared to the same period 2010?
      •   How was the first four months of 2012 at your store compared to the same period 2011?

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      •   Five-Year Trend: Online Book Buyers (2008 -2012) ($ in millions)
      •   Five-Year Trend: Online Only Book Buyers (2008 -2012) ($ in millions)

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      •   Amazon's Net Sales and Total Media Sales Growth, Q12007-Q12012
      •   Amazon's Media Sales vs. Electronics Sales as a Percentage of Total Sales, Q12007-Q12012
      •   Amazon Users And Books (all numbers in 000)
      •   Amazon and Multiple Book Buyers (all numbers in 000)
      •   Amazon and Cross Channel Book Purchasing (all numbers in 000)
      •   Amazon Users And E-Book Devices (all numbers in 000)
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      •   New & Used Print Book Purchase Trends 2012
      •   Devices Used to Read E-Books, 2008-2011

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      •   E-Book Purchasing Locations, 2012

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      •   Online Book Buyers: Key Statistics and Demographics
      •   Online ONLY Users: Key Statistics and Demographics
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      •   Number of Stores, Big Three vs. Big Box
      •   Price Comparison of the Top 10 Bestselling Books at Select Stores, July 2012
      •   Five-Year Trend: `Other' Book Buyers (2008 -2012) ($ in millions)
      •   Five-Year Trend: `Other' ONLY Book Buyers (2008 -2012) ($ in millions)

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      •   "Other" Users: Key Statistics and Demographics

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      •   Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of The Internet, By Channel, (Strongly Agree) (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Television, By Channel (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions on Cell Phones, By Channel (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Advertising, By Channel (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Shopping, By Channel (Strongly Agree) (Number of adults in thousands)
      •   Overview of Book Purchasing Population (U.S. Adults): Impulse Shopping Habits, By Channel (Number of adults in thousands)

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    •   Book Club Users: Key Statistics and Demographics
    •   Bookstore Users: Key Statistics and Demographics
    •   Bookstore ONLY Users: Key Statistics and Demographics
    •   Online Book Buyers: Key Statistics and Demographics
    •   Online ONLY Users: Key Statistics and Demographics
    •   "Other" Users: Key Statistics and Demographics

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