Moving Online: K-12 Distance Learning Market Forecast 2010

Published: March 22, 2010 - 98 Pages

Table of Contents

  • Methodology
  • Executive Summary
  • Online Education on the Rise
    • Online Courses Will Change Education
    • Market Failure Spurs Growth
      • Table Projected Growth of Elementary and Secondary School Population
    • Definitions Are Fluid in Rapidly Changing Environment
      • Table Online Learning Definitions Vary, Overlap
      • Costs Are Lower, Benefits High
        • Table Arizona Pilot Project Cost Per Pupil Comparison
        • Table Alabama Equips 21st Century Distance Learning Classrooms
      • The Goal Is Individualized Instruction
    • Getting a Grip on Achievement and Accountability
      • Table 2007 8th Grade Reading Proficiency
    • Online a Boon for Students Who Struggle
    • Unexpected Benefits Have Appeared
    • Methods, Purposes Are Multiplying
      • Web 2.0 Techniques Are Controversial
      • Gaming Integrated Into Courses
    • Availability of Online Learning Varies Across States
      • Table States' Online Learning Initiatives
      • Charter Schools Embrace Virtual Education
      • Department of Defense Offers a Federal Example
      • Rural, Small School Communities Fill Needs
    • Advancement Is Popular
      • Stemming Losses, Gaining New Students
        • Table Virtual High School AP Success Rate
      • Schools Approach Cautiously
      • Federal Policies Add to Momentum
  • Online Learning in Schools
    • Overview
    • Growth in Schools Offering Online Instruction
      • Table Percent of Schools Offering Online Learning
      • Table Percent of Districts Offering Online Learning
      • Table Percent of Schools Planning to Offer Online Learning
      • Table Percent of Districts Planning to Offer Online Learning
      • Table Number of Years Schools Have Offered Online Courses
    • What Students Are Taking and Why
      • Table Main Reasons Schools Offer Online Courses
    • Range of Providers Offer Courses
      • Table Access to AP Courses Online, Current and Projected
    • Many Vendors Offer Courses
      • Table Most Frequent Sources for Online Courses
    • Funding for Online Learning
      • Projected Funding Trends for Online Learning
        • Table Use of Commercial Providers of Online Courses
    • Virtual Learning Environments Support Online Learning
      • Table Funding Sources for Online Learning
      • Table Funding Trends for Online Learning, Projected 2011-12
    • Core Course Materials Used for Online Learning
      • Table Virtual Learning Environments Used with Online Learning
      • Table Core Curriculum Materials Used for Online Learning
    • Formative Assessments Usually Come with Course
      • Table Sources for Formative Assessments Used with Online Learning
      • Table Classroom Integration of Online Applications
    • Online Learning Elements Integrate into Classrooms
  • Online Education Case Studies
    • Four States, One District and One Consortium Show the Way
    • CASE STUDY: Alabama
    • CASE STUDY: Arizona
    • CASE STUDY: Michigan
    • CASE STUDY: Texas
    • CASE STUDY: Lee County, Fla.
    • CASE STUDY: Connecticut Distance Learning Consortium
  • Implications and Outlook
    • Introduction
      • Issue: Quality and Accreditation
      • Issue: Catching up with Technology
      • Issue: Devil in the Details
    • Opportunities to Move Beyond `Old Mindset'
      • Opportunity: Help for Special Needs and Struggling Students
      • Opportunity: Districts Attracted to District-Level Programs
      • Opportunity: Competition and Investment in Content
    • Expected Growth for Digital Materials
    • Free or Low-Cost Resources for Districts
    • Keys to Growth
      • Key: Funding Support
      • Key: Innovative Technology
      • Key: Innovative Thinking
      • Key: Teacher Training
    • Strong Impact Expected
  • Who's Who Among Online
    • Advanced Academics, Inc.
    • Apex Inc.
    • Blackboard, Inc.
    • Connections Academy
    • Desire2Learn Inc.
    • Elluminate
    • Florida Virtual School
    • K12 Inc.
    • KC Distance Learning
    • Virtual High School


Moving Online: K-12 Distance Learning Market Forecast 2010 is a new publication from Simba Information that applies Simba’s time-tested analytics to the K-12 online learning market to provide crucial business and market intelligence on this growing segment of the school market.

Specifically for this report, Simba Information partnered with leading education market research firm Market Data Retrieval to conduct a survey of public school- and district-level administrators on their current use of and their plans for implementing online courses through 2012.

Survey topics include:

  • The percent of students taking online courses,
  • The breakdown of online courses among grade levels,
  • The most popular subjects of courses offered online,
  • Funding and cost estimates
  • Use of leading commercial vendors for online course offerings and platforms,
  • Types of instructional materials most widely used in online courses.

The data and analysis in Moving Online: K-12 Distance Learning Market Forecast 2010 is designed to provide usable guidance on where implementation of online courses is growing the fastest, what factors are driving that growth and the current and future opportunity for marketers and developers of products and services for the school market.

Moving Online: K-12 Distance Learning Market Forecast 2010 also provides state and district case studies to personalize the trends and opportunities available through the implementation of online courses.

Among the topics covered in the report are:

  • The size and structure of the online course segment in the K-12 market,
  • What elements of online courses are making their way into traditional classrooms,
  • The leading providers of online courses and services,
  • How online models are widening access to more challenging courses, opening pathways for credit recovery, expanding instructional resources for struggling students and facilitating a bridge from high school to higher education.

Moving Online: K-12 Distance Learning Market Forecast 2010 is an essential tool for publishing, editorial, marketing, business development and investment professionals responsible for creating strategies to harness the potential for online learning.

Get full details about this report
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