- by Kathy Mickey
- January 19 2021
- curriculum
- education
- k-12
- K-12 products
- schools
K-12 Focus in 2021: Getting Back to School

Expectations are that K-12 learning will take place in a mix of in-person, remote and hybrid models through the rest of the 20-21 school year. As a result, this blog covers some issues that Simba Information expects to play out in the coming year.
- by Kathy Mickey
- September 1 2020
- academic publishing
- education market
- k-12
- K-12 products
- prek-12
- prek-12 market
- publishing
Simba Expects K-12 Industry to See Some--but Low--Growth by 2023

This blog is based on the new Simba Information report "Publishing for the PreK-12 Market, 2020-2021"
- by Karen Meaney
- April 27 2020
- education
- education market
- educational technology
- k-12
- K-12 products
Educational Technology Companies Support Customers and Provide Free Content with Schools Closed
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Some common themes are emerging as educational technology companies address the COVID-19 pandemic, according to Simba Information.
- by Karen Meaney
- March 30 2020
- education
- education funding
- education market
- k-12
Simba Newsletters are the Source for News on the Impact of COVID-19 on the Education Market

With changes amid the COVID-19 pandemic happening so quickly and continuously, Simba Information is sharing news about the virus-related changes in the K-12 and higher education markets and the companies that serve them.
- by Karen Meaney
- January 27 2020
- books
- digital content
- e-books
- education
- k-12
- K-12 products
- technology
- textbooks
Technology at FETC Includes Digital Books

Enjoy this blog based on the new Simba Information report "K-12 Reading Market Survey Report 2020"
- by Karen Meaney
- November 20 2019
- education
- k-12
- testing
Where Is the Consensus on Testing?

Testing—how much, whether to do it at all, and for what end—continues to be a question in K-12 education.
- by Kathy Mickey
- October 15 2019
- education
- k-12
- K-12 products
- prek-12
- prek-12 market
- schools
- testing
Schools Test Changes to Measuring Student Achievement

The period from 2000 through 2018 as schools went through the No Child Left Behind and Common Core eras saw intensifying pressure around testing and led to the more recent movement to reduce the amount of time spent taking tests and preparing for them. The state of the industry and the market appears to be calming down.
- by Kathy Mickey
- August 8 2019
- education
- education market
- educational media
- k-12
- k12 math
- K-12 products
- math
Digital Media Projected to Capture 60.1% Share of PreK-12 Instructional Materials in 2019

Simba Information estimates that the PreK-12 instructional materials industry generated $8.51 billion in sales in 2018, down 1.2% from an estimated $8.62 billion in 2017.
- by Kathy Mickey
- July 1 2019
- education
- instructional materials
- k-12
- testing
Testing, OER, Adoptions Reflect Competitive Drivers in K-12 Instructional Materials Industry

One of the biggest drivers of market change for providers of K-12 instructional materials is the disruption in the testing industry, as states continue to change their testing requirements for students.
- by Kathy Mickey
- May 14 2019
- education
- education market
- k-12
- k12 math
- K-12 products
- math
- publishing
Takeaways from 2018 Instructional Materials Adoption Can Inform Expectations in 2019

Florida Gov. Ron DeSantis may have thrown a curve ball into publishers’ plans for success in the Florida math adoption in 2018, but he also may have done the industry a favor by smoothing out the adoption opportunity over more years, disrupting the peaks and valleys cycle that has plagued the industry for decades.