College Publishing Market Forecast 2011-2012

Attention: There is an updated edition available for this report.
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Published Nov 1, 2011 | 157 Pages | Pub ID: CURP6059459

Simba Information’s College Publishing Market Forecast 2011-2012 is the most up-to-date business information and market trends resource providing a complete view of the higher education market in the U.S. in a single-source format.

This newly updated report provides a complete analysis of market conditions and industry initiatives for the higher education instructional materials market. A key feature of the report is Simba’s partnership with R.R. Bowker PubTrack Higher Education to provide the most up-to-date retail sales data of books in the U.S. college market, broken down by publisher, disciplines and new and used titles.

Topics in College Publishing Market Forecast 2011-2012 include:

  • Market size by media segment: textbooks (new and used), multimedia materials and tools
  • Drivers of segment growth
  • Impact of emergent technologies, including digital tablets and other devices and e-textbooks
  • Sales data by discipline
  • In-depth assessment of the key community-college and for-profit career-college markets
  • Analysis of landscape metrics: funding, policy and enrollment
  • Developing trends in distribution
  • Market segment projections through 2014
  • Detailed profiles of leading providers of instructional materials and services
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