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Business of Consumer Book Publishing 2010
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Jul 1, 2010 270 Pages - Pub ID: CURP2523099
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- Table of Contents
- Methodology
- Executive Summary
- Chapter 1: Overview of the U.S. Consumer Book Market
- Introduction
- Trade Industry Performance: Then and Now
- AAP: Category Performance in 2009
- Adult Hardcover
- Adult Trade Paperback
- Adult Mass Market
- Children’s & Young Adult Hardcover
- Children’s & Young Adult Paperback
- Audiobooks
- Electronic Books
- Religious Books
- Leading U.S. Consumer Book Publishers
- Abrams
- Andrews McMeel
- Encyclopaedia Britannica
- Hachette Book Group
- Harlequin
- HarperCollins
- Houghton Mifflin Harcourt
- Kensington Publishing
- Macmillan
- Penguin Group
- Random House
- Rodale
- Scholastic
- Simon Schuster
- John Wiley & Sons
- Table 1.1: Growth of the Consumer Book Publishing Industry, 2007-2010P
- Table 1.2: Domestic Net Sales of Consumer Books by Book Type, 2008-2009
- Table 1.3: E-Book Overview: Percentage of U.S. Adults Who Have Read/Purchased an E-Book in the Last 12 Months
- Table 1.4: Consumer Book Publishers, U.S.-Only Revenue Growth, 2008E-2010P
- Chapter 2: Current Trends in Consumer Book Publishing
- Introduction
- More Are Buying But They’re Buying Less
- The Price War Continues
- The Growing Power of Bestselling Authors
- Media Tie-Ins and Popular Culture Feeding Books
- E-Books Bringing Opportunity, Fragmentation
- Publishers May Soon Lose Negotiations Heft with Retailers
- Internet Content Continuing to Gnaw the Industry
- Finding New Business Models
- List Prices Under Pressure But Remaining Mostly Steady
- Profits Among Leading Trade Publishers
- Mergers & Acquisitions Activity Still Quiet; Marvel Sale Exception
- New Imprints and Business Expansion
- New Imprints and Business Expansion
- 2009 Bestsellers
- Top Performing Books
- New Books
- Top Titles Overall
- Top Authors
- Top Imprints
- Top Categories
- Another 2009 Trend: No. of Authors, Titles Shrink as imprint List Grows
- New York Times: Fewer Imprints Make the Cut
- Publishers Combat Global Book Piracy
- Table 2.1: Overview of Book Purchasing Population (U.S. Adults): Consumers Who Did/Did Not Buy a Book in Previous 12 Months
- Table 2.2: Fiction List Price Overview (Q1-2006 to Q1-2010)
- Table 2.3: Nonfiction List Overview (Q1-2006 to Q1-2010)
- Table 2.4: Publisher’s Profitability, 2008 vs. 2007
- Table 2.5: Number of New Titles on Lists January-December 2008
- Table 2.6: Total New Titles by Class, January-December 2008
- Table 2.7: Top 50 New Titles, January-December 2009
- Table 2.8: Best Performing Books, 2004-2008
- Table 2.9: Total Number of Titles on Lists, January-December 2009
- Table 2.10: Top 50 Titles, January-December 2009
- Table 2.11: Best Performing Authors, 2005-2009
- Table 2.12: Top 50 Authors, January-December 2009
- Table 2.13: Best Performing Imprints, 2005-2009
- Table 2.14: Top 50 Imprints, January-December 2009
- Table 2.15: Best Performing Categories, 2005-2009
- Table 2.16: Top 50 Categories, January-December 2009
- Table 2.17: Average Weeks on Lists, 2005-2009
- Table 2.18: Average Titles Per Author, 2005-2009
- Table 2.19: Average Titles Per Imprint, 2005-2009
- Table 2.20: Top 50 Titles, New York Times, January-December 2009
- Table 2.21: New to Database, December 2008-December 2009
- Chapter 3: Trade Book Publishing: Category Analysis
- Introduction
- Category Performance
- General Title Output
- Art Books
- Size of the Art Book Category and Title Output
- Five-Year Art Book Trends: Format, Segment, Performance
- Biographies
- Size of the Biography Book Category and Title Output
- Five-Year Biography Book Trends: Format, Segment, Performance
- Business Books
- Size of the Business Book Category and Title Output
- Five-Year Business Book Trends: Format, Segment, Performance and Key Publishers
- Classic Literary Fiction
- Size of the Classic Literary Fiction Market and Title Output
- Classic Literary Fiction Trends: Format, Segment, Performance and Key Publishers
- Computer/Technology Books
- Size of the Computer Book Market and Title Output
- Computer/Technology Trends: Format, Segment, Performance and Key Publishers
- Cookbooks
- Size of the Cookbook Market and Title Output
- Five-Year Cookbook Trends: Format, Segment, Performance and Key Publishers
- Graphic Novels
- Size of the Graphic Novel Market and Title Output
- Five-Year Graphic Novels Trends: Format, Segment, Performance and Key Publishers
- Health & Fitness Books
- Size of the Health & Fitness Book Market Title and Output
- Five-Year Health & Fitness Trends: Format, Segment, Performance and Key Publishers
- Movie or TV Tie-Ins
- Size of the Movie or TV Tie-Ins Market Title and Output
- Five-Year Movie or TV Tie-Ins Trends: Format, Segment, Performance and Key Publishers
- Mystery Books
- Size of Mystery Book Market Title and Output
- Five-Year Mystery Book Trends: Format, Segment, Performance and Key Publishers
- Political Commentary/Current Events
- Size of the Political Commentary/Current Events Book Market & Title Output
- Political Commentary Book Trends: Format, Segment, Performance and Key Publishers
- Reference Books
- Size of the Reference Book Market and Title Output
- Five-Year Reference Book Trends: Format, Segment, Performance and Key Publishers
- Religious/Inspirational Books
- Size of the Religious/Inspirational Book Market and Title Output
- Five-Year Religious Book Trends: Format, Segment, Performance and Key Publishers
- Romance Books
- Size of the Romance Book Market and Title Output
- Five-Year Romance Book Trends: Format, Segment, Performance and Key Publishers
- Science Fiction/Fantasy Books
- Size of the Sci-Fi/Fantasy Book Market and Title Output
- Five-Year Sci-Fi/Fantasy Book Trends: Format, Segment, Performance and Key Publishers
- Self-Help Books
- Size of the Self-Help Book Market and Title Output
- Five-Year Self-Help Book Trends: Format, Segment, Performance and Key Publishers
- Sports Books
- Size of the Sports Book Market and Title Output
- Five-Year Sports Book Trends: Format, Segment, Performance and Key Publishers
- Travel Books
- Size of the Travel Book Market and Title Output
- Five-Year Travel Book Trends: Format, Segment, Performance and Key Publishers
- Table 3.1: Bookstore Responses: Events Forecast For 2010
- Table 3.2: How Bookstores Plan to Stock Different Categories in 2009
- Table 3.3: Category Performance for First Four Months 2010
- Table 3.4: Estimated Revenue of Market Categories, 2009
- Table 3.5: Estimated Size of Market Categories, 2010
- Table 3.6: Title Output by Category, 2008-2009
- Table 3.7: Estimated Size of the Art Book Market by Revenue, 2006-2010P
- Table 3.8: New Art Titles vs. All New Titles Released, 2005-2009
- Table 3.9: Five-Year Trend: Art by Consolidated Rating, 2005-2009
- Table 3.10: Format and Segment Trends: Art, 2005-2009
- Table 3.11: Art Book Imprints, January-December 2009
- Table 3.12: Bestselling Art Books, 2009
- Table 3.13: Estimated Size of the Biography Book Market by Revenue, 2006-2010P
- Table 3.14: New Biography Titles vs. All New Titles Released, 2005-2009
- Table 3.15: Five-Year Trend: Biography and Autobiography by Consolidated Rating, 2005-2009
- Table 3.16: Format and Segment Trends: Biographies, 2005-2009
- Table 3.17: Top 20 Biography Book Imprints, January-December 2009
- Table 3.18: Bestselling Biography Books, 2009
- Table 3.19: Estimated Size of the Business Book Market by Revenue, 2006-2010P
- Table 3.20: New Business Titles vs. All New Titles Released, 2005-2009
- Table 3.21: Five-Year Trend: Business & Economics by Consolidated Rating, 2005-2009
- Table 3.22: Format and Segment Trends: Business, 2005-2009
- Table 3.23: Top 20 Business Book Imprints, January-December 2009
- Table 3.24: Bestselling Business Books, 2009
- Table 3.25: Estimated Size of the Classic Literary Fiction Book Market by Revenue, 2006-2010P
- Table 3.26: New Classic Literary Fiction Titles vs. All New Titles Released, 2005-2009
- Table 3.27: Five-Year Trend: Classic Literary Fiction by Consolidated Rating, 2005-2009
- Table 3.28: Format and Segment Trends: Classic Literary Fiction, 2005-2009
- Table 3.29: Classic Literary Fiction Book Imprints, January-December 2009
- Table 3.30: Top 20 Bestselling Classic Literary Fiction Books, 2009
- Table 3.31: Estimated Size of the Computer Book Market by Revenue, 2006-2010P
- Table 3.32: New Computer Titles vs. All New Titles Released, 2005-2009
- Table 3.33: Estimated Size of the Cookbook Market by Revenue, 2006-2010P
- Table 3.34: New Cookbook Titles vs. All New Titles Released, 2005-2009
- Table 3.35: Five-Year Trend: Cookbooks by Consolidated Rating, 2005-2009
- Table 3.36: Format and Segment Trends: Cookbooks, 2005-2009
- Table 3.37: Top 20 Cookbook Imprints, January-December 2009
- Table 3.38: Bestselling Cookbooks, 2009
- Table 3.39: Estimated Size of the Graphic Novel Market Revenue, 2006-2010P
- Table 3.40: New Graphic Novel Titles vs. All New Titles Released, 2005-2009
- Table 3.41: Five-Year Trend: Graphic Novels by Consolidated Rating, 2005-2009
- Table 3.42: Format and Segment Trends: Graphic Novels, 2005-2009
- Table 3.43: Graphic Novel Imprints, January-December 2009
- Table 3.44: Bestselling Graphic Novels, 2009
- Table 3.45: Estimated Size of the Health & Fitness Book Market by Revenue, 2006-2010P
- Table 3.46: New Health & Fitness Titles vs. All New Titles Released, 2005-2009
- Table 3.47: Five-Year Trend: Health & Fitness by Consolidated Rating, 2005-2009
- Table 3.48: Format and Segment Trends: Health & Fitness, 2005-2009
- Table 3.49: Top 20 Health & Fitness Book Imprints, January-December 2009
- Table 3.50: Bestselling Health & Fitness Books, 2009
- Table 3.51: Five-Year Trend: Movie or TV Tie-Ins by Consolidated Rating, 2005-2009
- Table 3.52: Format and Segment Trends: Movie or TV Tie-Ins, 2005-2009
- Table 3.53: Top 20 Movie or TV Tie-Ins, January-December 2009
- Table 3.54: Bestselling Movie or TV Tie-Ins, 2009
- Table 3.55: Estimated Size of the Mystery Book Market by Revenue, 2006-2010P
- Table 3.56: New Mystery Titles vs. All New Titles Released, 2005-2009
- Table 3.57: Five-Year Trend: Mystery by Consolidated Rating, 2005-2009
- Table 3.58: Format and Segment Trends: Mystery, 2005-2009
- Table 3.59: Top 20 Mystery Book Imprints, January-December 2009
- Table 3.60: Bestselling Mystery Books, 2009
- Table 3.61: Estimated Size of the Political Commentary/Current Events Book Market by Revenue, 2006-2010P
- Table 3.62: New U.S. Political Science Titles vs. All New Titles Released, 2005-2009
- Table 3.63: Five-Year Trend: Political Commentaries/Current Events by Consolidated Rating, 2005-2009
- Table 3.64: Format and Segment Trends: Political Commentary, 2005-2009
- Table 3.65: Top Political Commentary/Current Events Book Imprints, January-December 2009
- Table 3.66: Bestselling Political Books, 2009
- Table 3.67: Estimated Size of the Reference Book Market by Revenue, 2006-2010
- Table 3.68: New Reference Titles vs. All New Titles Released, 2005-2009
- Table 3.69: Five-Year Trend: Reference by Consolidated Rating, 2005-2009
- Table 3.70: Format and Segment Trends: Reference, 2005-2009
- Table 3.71: Reference Imprints, January-December 2009
- Table 3.72: Bestselling Reference Books, 2009
- Table 3.73: Estimated Size of the Religious/Inspirational Book Market by Revenue, 2006-2010
- Table 3.74: New Religious/Inspirational Titles vs. All New Titles Released, 2005-2009
- Table 3.75: Five-Year Trend: Religious/Inspirational by Consolidated Rating, 2005-2009
- Table 3.76: Format and Segment Trends: Religious/Inspirational, 2005-2009
- Table 3.77: Top 20 Religious/Inspirational Imprints, January-December 2009
- Table 3.78: Bestselling Religious Books, 2009
- Table 3.79: Estimated Size of the Romance Book Market by Revenue, 2006-2010P
- Table 3.80: New Romance Titles vs. All New Titles Released, 2005-2009
- Table 3.81: Five-Year Trend: Romance by Consolidated Rating, 2005-2009
- Table 3.82: Format and Segment Trends: Romance, 2005-2009
- Table 3.83: Top 20 Romance Imprints, January-December 2009
- Table 3.84: Bestselling Romance Books, 2009
- Table 3.85: Estimated Size of the Science Fiction/Fantasy Book Market by Revenue, 2006-2010P
- Table 3.86: New Science Fiction Titles vs. All New Titles Released, 2005-2009
- Table 3.87: New Fantasy Titles vs. All New Titles Released, 2005-2009
- Table 3.88: Five-Year Trend: Science Fiction by Consolidated Rating, 2005-2009
- Table 3.89: Five-Year Trend: Fantasy by Consolidated Rating, 2005-2009
- Table 3.90: Format and Segment Trends: Science Fiction, 2005-2009
- Table 3.91: Format and Segment Trends: Fantasy, 2005-2009
- Table 3.92: Top 20 Science Fiction Imprints, January-December 2009
- Table 3.93: Top 20 Fantasy Imprints, January-December 2009
- Table 3.94: Bestselling Science Fiction Books, 2009
- Table 3.95: Bestselling Fantasy Books, 2009
- Table 3.96: Estimated Size of the Self-Help Book Market by Revenue, 2006-2010P
- Table 3.97: New Self-Help Tiles vs. All New Titles Released, 2005-2009
- Table 3.98: Five-Year Trend: Self-Help by Consolidated Rating, 2005-2009
- Table 3.99: Format and Segment Trends: Self-Help, 2005-2009
- Table 3.100: Top 20 Self-Help Imprints, January-December 2009
- Table 3.101: Bestselling Self-Help Books, 2009
- Table 3.102: Estimated Size of the Sports Book Market by Revenue, 2006-2010P
- Table 3.103: New Sports Titles vs. All New Titles Released, 2005-2009
- Table 3.104: Five-Year Trend: Sports by Consolidated Rating, 2005-2009
- Table 3.105: Format and Segment Trends: Sports, 2005-2009
- Table 3.106: Top 20 Sports Imprints, January-December 2009
- Table 3.107: Bestselling Sports Books, 2009
- Table 3.108: Estimated Size of the Travel Book Market by Revenue, 2006-2010P
- Table 3.109: New Travel Titles vs. All New Titles Released, 2005-2009
- Table 3.110: Five-Year Trend: Travel by Consolidated Rating, 2005-2009
- Table 3.111: Format and Segment Trends: Travel, 2005-2009
- Table 3.112: Travel Imprints, January-December 2009
- Table 3.113: Bestselling Travel Books, 2009
- Chapter 4: Book Buyer Demographics & Psychographics
- Introduction
- Who’s Buying The Books?
- Gender and Race
- Age Breakdown
- Buyers of Books by Education Level
- Household Income
- Employment Status
- Psychographic Analysis: Readers & Advertising
- Psychographic Analysis: The Internet
- Psychographic Analysis: Television and Video Games
- Psychographic Analysis: Shopping
- Table 4.1: Overview of Book Purchasing Population (U.S. Adults): Sales Channel Trends
- Table 4.2: Overview of Book Purchasing Population (U.S. Adults): Customer Trends
- Table 4.3: Overview of Book Purchasing Population (U.S. Adults): Buyers of Books by Gender
- Table 4.4: Overview of Book Purchasing Population (U.S. Adults): Buyers of Books by Race
- Table 4.5: Overview of Book Purchasing Population (U.S. Adults): Buyers of Books by Age Bracket
- Table 4.6: Overview of Book Purchasing Population (U.S. Adults): Buyers of Books by Education Level
- Table 4.7: Overview of Book Purchasing Population (U.S. Adults): Buyers of Books by Household Income
- Table 4.8: Overview of Book Purchasing Population (U.S. Adults): Buyers of Books by Employment Status
- Table 4.9: Types of Outdoor Advertising Noticed in Previous 30 Days Among Readers and the General U.S. Adult Population
- Table 4.10: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Advertising
- Table 4.11: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of The Internet, Any Agree
- Table 4.12: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Television & Video Games
- Table 4.13: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Shopping
- Chapter 5: Forecasts & Conclusions
- Adult Hardcover
- Adult Paperback
- Adult Mass Market
- Children’s Hardcover
- Children’s Paperback
- Audiobooks
- Religious Books
- Electronic Books
- Recommendations
- Table 5.1: Net Consumer Book Sales, 2005-2009P
- Table 5.2: Size of Market Categories, 2010
- Profiles of Leading Publishers
- Abrams
- Andrews McNeel Publishing
- Encyclopaedia Britannica
- Hachette Book Group USA
- Harlequin Enterprises
- HarperCollins Publishers
- Houghton Mifflin Harcourt Trade & Reference Publishers
- Kensington Publishing Corp.
- Macmillan
- Penguin Group (USA)
- Random House Inc.
- Rodale Inc.
- Scholastic
- Simon & Schuster Inc.
- John Wiley & Sons Inc.
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