College Publishing Market Forecast 2009-2010 : Simba Information

College Publishing Market Forecast 2009-2010

Aug 31, 2009
202 Pages - Pub ID: CURP2041373

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Table of Contents

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Table of Contents
Methodology
Executive Summary
Chapter 1: Industry Size and Structure: Introduction; New Textbooks Dominate, but Share Slides; Demand for Used Textbooks Flattens; Key Media in the College Classroom; Average Textbook Prices Show Moderate Growth; Seven Publishers Control 88.9% of College Market; Cengage Learning’s A&P Group Leads in Operating Performance; Pearson Dominated International Education Sales; Textbook Exports Strengthen with 19.3% Growth in 2008; 2009 Begins Weakly in Export Activity; M&A Marked by Consolidation and International Expansion; Table 1.2: New Textbooks vs. Used Textbooks in the U.S., 2007-2009P; Table 1.3: Breakdown of Key Media for Instruction in U.S. College Classrooms, 2007-2009P; Table 1.4: Share of Media Used in U.S. College Classrooms, 2009P; Table 1.5: Average Textbook Price New vs. Used, Academic Years 2003-2008; Table 1.6: Simba Information’s College Publisher Index, 2007-2009P; Table 1.7: Simba Information’s Publisher Performance Index, 2008 vs. 2007; Table 1.8: Major Publishers by Non-U.S. Education Sales, 2008; Table 1.9: Top Foreign Markets for Exports of U.S. Textbooks, 2008 vs. 2007; Table 1.10: Top Foreign Markets for Exports of U.S. Textbooks, Q1 2009 vs. Q1 2008; Table 1.11: Simba’s Higher Education Merger & Acquisition Index, January 2008-August 2009
Chapter 2: Enrollment: Overview; Enrollment by Age; Enrollment by Gender; Diversity on the Campus; Public vs. Private Enrollment Changes; Full-Time vs. Part-Time Enrollment Changes; A Degree Matters More Now; Where the Students Are; Table 2.1: Total Enrollment in Higher Education, 1992-2017P; Table 2.2: College Enrollment by Age, 1992-2017P; Table 2.3: Total Enrollment in Higher Education by Gender, 1992-2017P; Table 2.4: U.S. Enrollment Numbers by Race, 1992-2017P; Table 2.5: Higher Education Enrollment, Four-Year Public vs. Private, 1992-2017P; Table 2.6: Higher Education Enrollment, Two-Year Public vs. Private, 1992-2017P; Table 2.7: Total Higher Education Enrollment by Enrollment Status, 1992-2017P; Table 2.8: Degrees Conferred, 1992-2017P; Table 2.9: Enrollment Ranked by State in Two-Year and Four-Year Colleges, Fall 2006; Table 2.10: Public High School Graduates, 2004-2005
Chapter 3: Market Niches: Community Colleges, For-Profit Post-Secondary Schools and Distance Learning: Introduction; Community Colleges; Post-Secondary Schools; Penetration of Distance Learning; Table 3.1: Community Colleges at a Glance; Table 3.2: States with Enrollment Growth at 2-Year Public Colleges, 2006 vs. 2005; Table 3.3: Projections in 2-Year College Enrollment, 2006-2017P; Table 3.4: Leading Associate Degree Fields, AY 2006-2007; Table 3.5: For Profit, Career Colleges at a Glance; Table 3.6: For Profit Colleges, Spring Enrollment, 2009 vs. 2008; Table 3.7: Career College Q1 Financial Results, 2009 vs. 2008; Table 3.8: Online Enrollment Growth, Fall 2002-2007
Chapter 4: Funding: Introduction; Tuition Rises for 2008-2009; Aid Comes in Various Forms; Federal Government Addresses Affordability; Rising Debt a Concern; Pell Grants Key to Federal Funding; New Focus on Community College; States Face Financial Issues; Texas Bucks the Trend; Table 4.1: Average Tuition and Fee Charges; Table 4.2: Higher Education Financial Aid, 1997-1998 to 2007-2008; Table 4.3: Estimated Federal Aid for Post-Secondary Education, 2010E; Table 4.4: Federal Higher Education Programs, FY2008-2010P; Table 4.5: Appropriations to Higher Education, FY2007-2009; Table 4.6: Fiscal 2010 State Budget Outlook
Chapter 5: Textbooks: Introduction; Publishers Tout Format Variety and Price Ranges; Long Term Growth in Custom Publishing; E-Textbook Push Is On; Course Staple: Textbooks; Costs Drive Used-Book Sales; Ten Publishers Command 64.1% of New Units Sold; Math Courses Accounted for the Most Textbook Sales in 2008; Most Improved: Computers/Info Systs.; Greatest Drop: Museum Studies; In 10 Leading Disciplines, Pearson Holds Sway as Leader; Table 5.1: Growth in College Textbook Net Sales, 2000-2008; Table 5.2: Wiley/U-Texas Digital Pilot; Table 5.3: Book Sales in College Stores, 2006-2008; Table 5.4: Estimated Average Used Book Rate, 2006-2008; Table 5.5: Leading Publishers by New Units, 2008 vs. 2007; Table 5.6: Top Disciplines for Textbook Sales, 2008 vs. 2007; Table 5.7: Sales Patterns, 2008; Table 5.8: Mathematics - Leading Publishers, 2008; Table 5.9: English - Leading Publishers, 2008; Table 5.10: Psychology - Leading Publishers, 2008; Table 5.11: Biological Sciences - Leading Publishers, 2008; Table 5.12: Education - Leading Publishers, 2008; Table 5.13: History - Leading Publishers, 2008; Table 5.14: Accounting - Leading Publishers, 2008; Table 5.15: Management - Leading Publishers, 2008; Table 5.16: Foreign Languages & Literature - Leading Publishers, 2008; Table 5.17: Chemistry - Leading Publishers, 2008
Chapter 6: Multimedia Materials: Introduction; Technology Market Expanding; Multimedia Materials Grow 28% in 2008; Pearson Releases MyEducationLab; Cengage Learning Expands Aplia; New Incarnation for Homework Manager at McGraw-Hill; WileyPLUS Continues to Produce for Wiley; Students Respond to Student Response Systems; More Demand for Lecture Capture; Table 6.1: The 21st Century Campus; Table 6.2: Multimedia Materials Used in College Classrooms, 2007-2009P
Chapter 7: Marketing & Distribution: Overview; What Students Pay and Where it Goes; College Stores Business Good; Used Texts Wanted, but Limited; Drivers Toward Digital Content; Online Purchasing of Materials; Textbook Rental Options on the Rise; Table 7.1: Where the New Textbook Dollar Goes; Table 7.2: Course Materials Purchased by Location; Table 7.3: Total College Store Market; Table 7.4: Contract Management of College Store by Operator; Table 7.5: Increase in Median College Store Online Sales
Chapter 8: Forecast and Conclusions: Overview; Table 8.1: Sales Forecast of Key Instructional Materials Used in U.S. Classrooms, 2008-2012P
Profiles of Leading U.S. College Publishers & Software Providers: Bedford, Freeman & Worth (Macmillan); Blackboard; Cengage Learning; Jones and Bartlett; McGraw-Hill Education (The McGraw-Hill Cos. Inc.); Oxford University Press; Pearson Education; John Wiley & Sons; W.W. Norton
Profiles of Leading College Textbook Distributors and Retailers: Barnes & Noble College Bookstores; Chegg.com; Follett Corp.; Nebraska Book Co.