Publishing for Professional Markets 2001-2002

Oct 1, 2001
349 Pages - Pub ID: CURP1577721
Description Table of Contents

A comprehensive analysis of the major professional publishing markets - scientific/technical, medical, business, legal, tax and accounting - that will be your industry bible all year round. Get all the inside information you need to formulate a successful business strategy. Covering all media including journals, books, newsletters/looseleafs, online services and CD-ROM, Publishing for Professional Markets provides revenue breakdowns by media and market, revenues of leading professional publishers and forecasts for growth in all areas, including the Internet/online segment. You'll get an analysis of mergers and acquisitions; a complete description of the current size and structure of the market; evaluations of trends like consolidation in the legal industry; the impact of the electronic revolution and how changes in library markets are affecting professional publishers' core businesses. Includes profiles of 30 key players.
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