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Simba Information is a leading source for market data, trends, and analysis in the publishing and media industries, including trade book publishing, pre-K–12 and higher education publishing, legal & business publishing, scientific/technical & medical publishing, yellow pages publishing, and corporate training. Journalists from the New York Times, Wall Street Journal, Washington Post, Boston Globe, NPR, CNBC, and other leading news sources frequently cite Simba Information in their articles and broadcasts. If you're looking for market information or data for editorial purposes, please contact us.

Press Contact:

Steven Aldrich
212.807.2618
press@simbainformation.com

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Simba in the News
Simba's Own Michael Norris Interviewed by TeleRead About the Use of iPads for Reading eBooks
Nov 29, 2012
Wired Writes on Amazon's Heat Map of Political Book Sales, Quotes Analyst Michael Norris
Aug 22, 2012
International Business Times Cites Simba Information's Study on Children's Publishing Market
Jun 26, 2012
USA Today Quotes Senior Simba Trade Analyst Michael Norris on Nook Investment
Apr 30, 2012
MSNBC's "Bottom Line" Quotes Senior Simba analyst Michael Norris on Microsoft's $300 Million Investment in Barnes & Noble's Nook
Apr 30, 2012
Kathy Mickey, Simba's Senior Education Analyst, Quoted in EContent Magazine Article on Apple's E-Textbooks
Apr 30, 2012
Senior Trade Analyst Michael Norris Quoted in Article on Front Page in New York Times On Amazon's Opportunity for an Aggressive E-Book Pricing Strategy
Apr 12, 2012
CNN Money Writes on Encyclopedia Britannica, Quotes Senior Trade Analyst Michael Norris
Mar 13, 2012
MSNBC's The Bottom Line Quotes Senior Trade Analyst Michael Norris
Mar 12, 2012
Financial Times quotes Kathy Mickey on Apple's New Textbook App
Jan 19, 2012
Simba's Number on Higher Education E-Textbooks Sales Quoted in USA Today Article
Jan 16, 2012
USA Today Quotes Michael Norris on Surge of E-book Sales After Chirstmas
Jan 09, 2012
Crain's New York Business Quotes Senior Trade Analyst Michael Norris
Dec 30, 2011
The New York Times Quotes Kathy Mickey on E-Textbooks in Higher Ed
Nov 23, 2011
The New York Times Quotes Michael Norris on B&N's New Nook Tablet
Nov 07, 2011
The Financial Times Quotes Simba Information on Thomas Nelson Acquisition
Nov 02, 2011
Simba Analyst Michael Norris Quoted on Barnes & Noble's Reaction to Kindle Fire
Nov 01, 2011
Simba Analyst Karen Meaney Quoted in the Washington Post on Textbooks
Oct 03, 2011
CNN Money Article Discusses Influence of Amazon, Quotes Simba Senior Trade Analyst
Sep 28, 2011
The Huffington Post Pens and Article on Borders, quotes Simba Trade Analyst Michael Norris
Sep 19, 2011
The Wall Street Journal quotes Simba Analyst Michael Norris on the liquidation of Borders
Jul 19, 2011
MSN Quotes Simba's Market Data on Children's Books
Jul 13, 2011
Simba Information quoted in Wall Street Journal on Mystery Books
Jul 01, 2011
The New York Times Pens an Article on E-Books, Quotes Michael Norris
May 20, 2011
Library Journal Quotes Michael Norris on Publishers' Latest Move
May 05, 2011

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Recent Press Releases
Survey Data Show that the Market Outlook for Non-Textbook Products is Good, and it’s Getting Better; Market Size Climbs to $15.26 Billion
Oct 16, 2014
Report: College Course Materials Market Moving to a More Digital Future
Sep 15, 2014
New Simba Report Sizes the Market for Open Access Journal Publishing
Sep 03, 2014
Report: U.S. K-12 Publishing Market Reinvents Itself As Textbooks Steadily Lose Market Share Despite Moderate Growth
Aug 21, 2014
Survey Data Collected From a Large-Scale National Sample of Educators Shows the Installed Base of Tablets Will Grow to 4.4 Million Units in 2014-15
Aug 06, 2014
Complete K-12 Report: 2014 - Broad Market Coverage, With Strong Focus On Supplemental Products!
Apr 14, 2014
Complete K-12 Report: 2014 - Broad Market Coverage, With Deep Analysis Of Publisher Market Shares!
Apr 03, 2014
Complete K-12 Report: 2014 - Broad Market Coverage, With Strong Focus on Assessment & PD!
Mar 21, 2014
Social Media, Mobile Adoption Hasn't Lifted Current Awareness News and Research Market
Feb 18, 2014
Social Science, Humanities Publishing Squeezed by Global Emphasis on Scientific, Medical R&D
Jan 10, 2014
Self Publishing Gains Momentum as Divide Between Print and Digital Book Consumption Widens
Oct 31, 2013
Growth Prospects for PreK Instructional Materials Outshine Segments of K-12 Market
Oct 31, 2013
Common Core Opens the Door for New Opportunities in the K-12 Market
Oct 31, 2013
Children's/YA Books Often Bypassing Intended Audience in Digital World
Oct 16, 2013
Scientific and Technical Publishing Evolves, Altering Growth Expectations
Oct 16, 2013
E-Books Fail to Compensate for Medical Publishers' Print Losses
Sep 04, 2013
In Digital Transition, Electronic Media Soars as Textbooks Lose Footing in PreK-12 Market
Aug 16, 2013
Online Services Overtake Books as Leading Activity in the Tax, Accounting & Business Information Market
Aug 09, 2013
Digital Movement in Mathematics Materials in K-12 Schools Picks-Up Speed
Aug 08, 2013
3 in 4 Kindle Fire Owners Use E-Books--A Better Performance Than iPad
Jul 16, 2013
Simba Information and Education Market Research Merge to Create Powerhouse Team
Jul 15, 2013
New Simba Information Report Finds 57% of Adults Read Paperbacks in 2012; 22% Read An E-Book
Jun 07, 2013
New Simba Report: 1 in 4 Kindle Users Still Buying Print Titles at Bookstores
May 28, 2013
Number of Adults in U.S. Who Use E-Books Topped 50 Million in 2012—But Consumer Base, Buying Habits Changing
Apr 18, 2013
New Simba Report Delves into K-12 Virtual Course Market
Apr 03, 2013

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