The ultimate source for PreK-12 print publishing market intelligence

Here is the in-depth information you need to understand the demand for print instructional media for PreK-12 schools. Print Publishing for the School Market 2006-2007 gives you an accurate and unbiased inside look at el-hi publishing, delivering the facts and forecasts you need to make better strategic decisions.

Print Publishing for the School Market guides you with market size data and growth forecasts, analysis of market trends and tips for success, broken out by the six most prominent media formats: textbooks, print supplements, manipulatives, assessment, classroom magazines, and trade books.

Turn to Print Publishing for the School Market for insights on ...

• Industry Size and Structure
• Growth Figures and Projections Through 2009, by Media and Market
Segment
• Enrollment & Demographics
• Funding
• PreK & High School Trends & Initiatives
• Textbooks & Adoptions
• Supplementary Instructional Materials
• Testing
• Data Management
• Forecasts and Conclusions

Additional Information

Print Publishing for the School Market 2007-2008 covers the six most prominent forms of print media used for instruction in U.S. K-12 schools—textbooks, print supplements, manipulatives, state-level tests, trade books and classroom magazines.

For this edition, Simba Information also conducted research and compiled information on the growing field of data management, including sizing the market, examining its potential for growth and identifying the major companies in the field. While data management may be largely a concern of back-office administrators, its use has infiltrated the classroom, and using data to inform instruction has gained momentum.

For this report, Simba conducted nationwide research, including interviews with publishing industry executives, consultants, industry analysts, state education officials and local school educators and education policy experts. The results of these interviews and Simba’s own research were collated and used to size the industry, and define and analyze the segments and industry trends.

Most of the information in this report was compiled exclusively by Simba Information. Some data was supplied by respected third-party organizations, including the U.S. Department of Education, the U.S. Census Bureau, the Association of American Publishers, Market Data Retrieval and the Center on Education Policy.