In Month-to-Month: Simba’s Analysis of Bestseller Trends 2009, the acclaimed monthly Scorecards data from our monthly intelligence publication, Book Publishing Report, is brought together in this briefing to provide an analytical narrative of 2009.

What categories did better in which months? What authors had a tendency to fall out of favor with buyers quickly and which ones had staying power? What imprints came out on top and when? Only this reference answers these and other questions regarding the increasingly complicated consumer book landscape.

Highlights include:

• Exclusive month-by-month analysis of key categories: see which months favor which segments of trade books.

• A look at the succes of Stephenie Meyer and her Twilight series.

• Perspective on the meteoric success of William P. Young’s The Shack. 

• Case studies of the romance segment and mystery & detective titles.

• Ranking of all of the top imprints, titles, and authors of 2009 to help determine “what sold well and when” throughout the year.

Simba senior trade book analyst Michael Norris has been tapped by the New York Times, TIME and USA Today to discuss industry trends and bestseller data for the publishing market. Have this firsthand intelligence at your fingertips to understand buyer habits, the most popular categories in today's market and where the strengths and weaknesses lie for the top imprints in trade book publishing today.

Additional Information

Stamford, CT—March 3, 2010—Simba Information, the market intelligence firm behind Trade E-Book Publishing 2009, Children's Publishing Market Forecast 2010 and >Audiobook Intelligence Briefing 2010 has released its second annual Month-to-Month: Simba’s Analysis of Bestseller Trends, covering all of the major books, authors, imprints and categories that made a splash in 2009.

Book Publishing Report, Simba’s monthly intelligence briefing, has provided data from its flagship Scorecards department, which takes a look at every book to hit the New York Times, Publishers Weekly and USA Today bestseller lists. By looking at a compilation of all three lists and creating a narrative that winds through January 2009 all the way to December, Simba has made a comprehensive resource for authors, book clubs, publishers and others to get an understanding of what kinds of books, authors and imprints made it big in 2009. In addition, the report contains a thorough review of the top categories of books sought out by consumers during the year.

The report also features case studies to show readers of Month-to-Month additional detail of Stephenie Meyer’s success as well as perspective on the meteoric success of William P. Young’s The Shack. A case study of the romance segment as well as mystery & detective titles is also included.

About Simba Information:

Simba Information is widely recognized as the leading authority for market intelligence in the media and publishing industry. Simba's extensive information network delivers top quality, independent perspective on the people, events and alliances shaping the media and information industry. Simba provides consulting and reports that provide key decision-makers at more than 15,000 client companies around the globe with timely analysis, exclusive statistics and proprietary industry forecasts.